Posts, pages, custom post types and taxonomies

Posts are dated entries shown in a feed, such as blog articles. Pages stand alone, such as About or Contact. Anything else with a repeated shape, such as events, team members, properties or courses, works better as a custom post type: your own kind of content.

Taxonomies group it, like categories, tags or your own groups such as Event type. Custom fields hold the details, such as date and venue. This is the CMS idea from the first stage in action.

With structured content, one template shows every event the same way, and the client fills in fields rather than designing each page. You will register a custom post type in code in the next stage, so plan the model here: the types, their fields and their URLs.